Why Did You Start Your Business?

Do you know why you are in business for yourself? 
Is it the freedom? The ability to stay home with your family? Perhaps it's because you had a great idea and knew that you could make lots of money?
These are all good reasons, and common amongst the collection of wonderful entrepreneurial minds in this world - especially the quest for freedom. But is that really your 'why'?
We spend so much time trying to figure out the 'how' of business success that we forget about our 'why'. Why is the 'why' important? Well, because it is what drives the passion, the soul and the purpose in your heart and business.
The happiest and most successful in business seem to be the entrepreneurs who are in business for a reason larger than themselves. I believe that this is because they are driven, not by fear or need, but by passion and desire; something much deeper and more meaningful.

'But what if I don't have a why,' you might ask. I think you do. Sometimes it reveals itself later on, but it was always a part of who you are.
I didn't truly realize that I was on that path until I explored my 'why' with intention and awakened to the fact that I was actually fulfilling a passion through my business. That awareness has allowed me to grow in so many ways.
So what's your why and how are you fulfilling it? 

Here are a few questions to ask yourself:
  • What does success mean to me?
  • What am I most passionate about?
  • In what way is my business an extension of my passion?
  • If I could make a difference for anyone or anything, what would it be?
Tracy Wright
Founder of Women Businesses™